What is meant by a logo concept

Logo concept is one of the many logo design terms often used by the designers and the clients. But what exactly is the meaning of the concept in designing of logos. If a client knows the meaning, it is easier to understand what the designer is trying to convey during the conversation. A professional designer will use such terms frequently and the clients should know it for better understanding between the two during the process of designing a logo. For the main article click here.

Redefining The Simplicity